Nissan Makes Gender Equality a Priority

Equality for Women in the Workplace

Nissan is bringing the issue of gender equality, and their aggressive commitment to leveling the playing field, to the forefront. The Renault-Nissan Alliance is the world’s fourth-largest automotive group, and together, these companies have a major influence on today’s workplace. Both companies have reported year-over-year increases in the number of women in manager-level positions globally.

At Nissan, Women accounted for 10.6 percent of manager-level positions in 2013, up from 10.3 percent in 2012. In Japan, women account for 7.1 percent of management-level positions, which is more than quadruple such positions in 2004. By 2017, Nissan aims to make major strides – raising the international average to 14 percent.

Nissan is an industry leader in this area, specifically in Japan where the percentage of its women managers is more than double the national average for large manufacturers. Nissan was recently recognized as a “Nadeshiko Brand” by the Tokyo Stock Exchange for the second year running for its support of women in the workplace.

“The Renault-Nissan Alliance remains committed to fully leveraging our global talent pool and closing the gender gap, and we are seeing incremental progress toward that goal every year,” said Renault-Nissan Chairman and CEO Carlos Ghosn in a news release. “Hiring and promoting women is the right thing to do for society – and for our business, because women decide or influence the overwhelming majority of car purchases globally.”

While Nissan is working hard to provide equal opportunities and pay for women across its organization, these seemingly-low percentages (which are higher than industry averages) remind us that there is still quite a bit of work to be done.

Here at High Point Nissan, we couldn’t be more proud to work for an automaker who is leading the way in gender equality.

Nissan Celebrates Paris Motor Show with New Pulsar and NISMO Models


Nissan is ushering in a new era at the 2014 Paris Motor Show, introducing two new models that are sure to turn heads. The New Pulsar and NISMO models were unveiled at the popular European car show, illustrating Nissan’s plans for taking the European market by storm.

The all-new Pulsar is a five-door hatchback that represents Nissan’s official return to the compact segment. With a bit of Nissan crossover DNA, the Pulsar boasts class-leading rear legroom and a practical, versatile cabin that will appeal to any consumer. It will also include Nissan’s well-known Around View Monitor and Safety Shield features.

Those looking for a more performance-oriented Pulsar, though, should look no further than the NISMO model. Created to appeal to the global market, this new hatchback concept combines a muscular stance with a variety of NISMO tweaks and upgrades, including a more aerodynamic silhouette to create a stunning design any speed racer will love.

While there is no information available as to whether the new Pulsar and NISMO models will arrive on American soil any time soon, we can sure hope it will happen. Make sure you check back to High Point Nissan for any future information on these two great cars!

Nissan September Sales Increase Overall, Records for Some

Nissan Rogue

Did you purchase a Nissan vehicle from High Point Nissan in the month of September? If so, you may have been part of the huge sales that the Nissan Group saw last month. Nissan September sales increased incredibly compared to last year, and some of the models even set records.

Overall, Nissan September Sales reached a whopping 102,955 units sold, which is an increase of 18.5% from last year when the company had 86,868. Nissan alone, excluding Infiniti sales saw an increase of 22.2% in sales with 95,118 units sold over the course of the month.

According to a Nissan news release:

  • Rogue sales remained brisk, setting a September record at 17,229, an increase of 51.8 percent.
  • Nissan LEAF set a September record with 2,881 sales, an increase of 47.5 percent.
  • Versa subcompact sales increased 37.6 percent to 12,072, also setting a September record.
  • Sentra sales totaled 12,557 in September, up 61 percent.
  • Altima finished with 21,675 sales in the month, an increase of 2.1 percent.
  • Sales of the Frontier pickup increased 47 percent to 6,853.
  • Murano crossover sales were up 50.4 percent as the company prepares for the launch of the all-new 2015 model, which goes into production late this month at Nissan’s Canton, Mississippi assembly plant

Let us know in the comment box below which vehicle you purchased and how much you love it!

Meet Sparky, Nissan’s LEAF-Frontier Mashup

What do you get when you take a Nissan LEAF and mix it up with a Frontier pickup truck? For your information, the folks at Nissan’s Technical Center in Stanfield, Arizona call it “Sparky.”

Roland Schellenberg and Arnold Mouline, two engineers at the Stanfield facility, determined that they needed a shop truck that could get them around the Technical Center without creating unnecessary carbon emissions. The solution, according to a video report from Nissan, was to mix the automaker’s all-electric LEAF with the durable Frontier and create a vehicle that is almost too cute for words.

“We tried to keep it a secret and be exciting for everybody. But we have visitors and they come and they see that truck and they go straight to ‘what is it?’ and they start looking at it, and it makes great conversation,” said Schellenberg.

Sparky is considered a one-of-a-kind one-off, but we here at High Point Nissan are not alone in that we think that this adorable little guy should be considered for at least a limited production run. What say you, High Point? Would you bring Sparky into your home and love him and keep him forever and ever and ever?

The Nissan LEAF Tops the Electric Vehicle Market


The American electric vehicle market is booming and Nissan’s LEAF has drawn in the highest number of customers. The Nissan LEAF has earned the title of best-selling electric vehicle, not just in the States, but also around the world.

Nissan has taken several steps to ensure that it stays on top of the EV market. The 2015 model (purchased after April 1, 2014) will make buyers eligible for its “No Charge to Charge” program, which will begin next year. The program will let drivers recharge their cars at 2,600 stations across the country absolutely free for two years.

To reduce distance anxiety, Nissan has designed the Leaf to go 84 miles on a full charge. The vehicle will come with a 6.6 kW charger, which can recharge the battery fully in just four hours at a 240-volt station. “Buyers can even opt for a quick-charge port that claims to recharge the battery up to 80% in just half an hour with a special high-capacity power source” reports The Motley Fool. Nissan also has a battery replacement program underway where they will replace aging batteries with the latest battery packs.

Join in on the hype and get your LEAF at High Point Nissan!

Project Titan Enters Phase Three

About a month ago, we posted about Nissan’s Project Titan entering Phase Two. Last week, Project Titan entered Phase Three, their final phase before tackling the Alaskan wilderness.

This time, Facebook fans had the opportunity to vote for the type of wheels, lights, and exterior wrap that would be added to this customized, off-road beauty. They voted for a remarkable, bold military-inspired camo wrap to go around the exterior of the Titan. They also voted for matte black, polished aluminum, 18×9” Fuel Revolver wheels. There is also a roof rack utility system on the top of the Titan with attached, fan-voted, Bulldog 360 Degree LED lights. Nissan also decided to customize the interior with Katzkin leather seats, trimmed with the Project Titan logo, as well as a premium-grade sound system.

The Wounded Warrior Project’s mission is “to honor and empower Wounded Warriors.” They actively raise awareness and enlist the public’s aid for the needs of injured service members, help injured service members aid and assist each other, and provide unique, direct programs and services to meet the needs of injured service members.

The Project Titan truck is ready to venture out into the rugged Alaskan terrain. Keep up with the Wounded Warrior Alums’ exciting adventure as they record their experiences and post them on the Nissan Trucks Facebook page. Check out the 2014 Nissan Titan at High Point Nissan today and get started customizing your own off-road machine!

Great SUVs with High MPGs

With the economy back on the rise, maybe you have been pondering the idea of purchasing a new car, and what you really want is that super cool, new SUV that just hit the market.  No matter the reason, you haven’t bit the bullet yet because you are worried about how much you might be paying at the pump every time you fill up.  Thankfully, not all SUVs have to break the bank each time you go to the gas station!  The Nissan Juke and the Nissan Rogue are two examples of great SUVs with high MPGs!

The Nissan Juke is a definitely a head turner.  With an eye-catching design, this crossover offers a whopping 29 mpg.  It comes standard as front-wheel drive, and with a 1.6L direct-injected, turbocharged 4-cylinder engine delivering 188 HP.  With great economy and a starting price under $20K, this might be the SUV you have been looking for all along!

2014 Nissan Rogue

The Nissan Rogue is the perfect combination of style and utility for under $24K.  With tons of room and an optional third seat row option, your expanding family will fit comfortably in the Nissan Rogue and have room to spare!  This all-wheel drive SUV gets 28 mpg combined, and is powered by a 2.5L 4-cylinder engine, delivering 170 HP.  The Nissan Rogue has an innovative safety shield of features to keep you and your family safe and sound when cruising around town.

Check out the Nissan Juke and the Nissan Rogue at High Point Nissan today!